In Artcurial’s public sale home overlooking the shuttered boutiques of the Champs Elysees avenue in Paris, classic style professional Clara Vivien is overseeing the sale of a whole bunch of Chanel jackets, footwear and jewelled equipment – all on-line.
Paris will be the world’s style capital, however a 3rd COVID-19 lockdown is as soon as once more sending lovers of luxurious who’ve time to spare and cash to spend on to their screens looking for the following classic Chanel gown or Hermes purse.
Vintage was already having fun with a revival, Vivien mentioned, pushed by a rising discomfort with “fast fashion” amongst shoppers and growing environmental consciousness. But the pandemic shifted extra of it on-line.
“Vintage is exploding on the second-hand market,” Vivien mentioned. “People can’t stroll into boutiques and so store at on-line auctions.
“Handbags promote significantly properly. “People who purchased a Chanelor a Hermes bag at present delight within the information that their funding doesn’t cease rising, and with the pandemic will increase ad infinitum.
“Fashion and on-line classic clothes gross sales greater than quadrupled at a web-based public sale in France in 2020 in contrast with pre-pandemic ranges to six.2 million euros, in accordance with the web public sale home aggregator Interencheres.
Antoine Saulnier, an auctioneer at Gros & Delettrez, mentioned classic style gross sales that earlier than the pandemic may need attracted 100 on-line consumers had been now drawing 5 or ten occasions that quantity.
“Prices are rising on some items as a result,” mentioned Saulnier as he ready for the sale of almost 600 Vuitton artefacts this week. One collector who ought to know is Olivier Chatenet, a flamboyant 60-year-old stylist who spent his younger grownup life scouring the French capital’s flea markets and public sale homes within the Drouot neighbourhood together with his father.
His personal assortment is a treasure trove of Ungaro attire, Chloe blouses and Sonia Rykiel overcoats. Several years in the past he offered his total Yves Saint Laurent assortment – all 4,000 objects.
“I try to be careful and buy at the right price,” Chatenet mentioned. But he admits he’s not at all times profitable.
“That moment the auction begins, when you have the item before you and you’re overtaken by a frenzied desire to own it, you end up buying for more than you meant.”